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11 Nov Business Insight: The Subscription Business Model

Posted at 18:31h in Business, Business Advice, Starting a Business by Samir Rahman
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It seems as if every service is transitioning to a subscription business model. Entertainment is dominated by subscription giants like Hulu and Netflix, and similarly, food subscription services such as Hello Fresh and Freshly are growing in popularity. Clothing and even home décor companies are...

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08 Feb Marketing to your target demographics

Posted at 16:46h in New Client Acquisition, Starting a Business by Tina Selwyn
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While working with a client recently the conversation came up as to 'who is the ideal customer' for this new to market product that is being launched. We needed to figure it out so that we knew who to target and appropriately spend money engaging. The interesting part was that everyone...

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Recent Posts
  • Big Tech: A Threat to Traditional Banking
  • Business Insight: The Subscription Business Model
  • 3 Banking Trends for 2020
  • A Fintech Overview
  • The Social Implications of UX
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